They say the City of Angels is the land of dreams. So Dreamers flock from around the world to settle
in the big city for their chance to become rich and famous. Attracted by the glitz and glitter,
the masses don’t realize that this city is just like a Hollywood set; it's all a facade. It's a city
where the images are based on fantasies rather than reality. Behind the bright lights of the city,
in the darkest shadows, you'll find the real soul of the city and the artists that bring it to life.
In Nahualt, the Mexica (Aztecs) had a word for "movement" called "Ollin". The influence of this word,
with its many different meanings and symbols, helped shaped other Mesoamerica cultures. Reminiscent
of the term “Ollin” the Los Angeles Latin hip-hop scene is also a movement that is growing and
influencing other cultures. When I first ventured on this “The Ollin Project” journey, I wanted to
document the experience the best I could, to show the rest of the world the movement has begun.
Since 1997, I've witnessed this musical underground movement blossom and flourish amidst the
oppressive streets of Los Angeles. Like kindred souls, the Artists use music as their outlet to
express and release their emotions. These Artists are the poets and scribes of our time, capturing
the spirit through the use of beats and rhymes, and forever documenting our role in society. For
those who are blind to the strife, pain, and frustration of growing up in the barrios, the Artists
depict their lifestyle and give voice to those that have been silenced. The sad fact is that only
a chosen few get to hear their screams of reality. So, I sought out the artists that best create images
with their lyrics, those who speak with resonance, purpose, and substance.
Peruse this website, read their stories, examine the lyrics, gaze through the photographs,
experience the music and images of our time. This underground music is the pulse of the streets.
This underground music sustains the energy that is needed to continue the struggle within society
and within our selves!
Executive Producer,
Sal Rojas
Ollin Project News:
Ollin Project | The ILLTIP Magazine Ad
The Ollin Project | Underground Stickers
The Ollin Project Release Party - Galaxy Theatre 2.26.02
Sign of the Times
The Aftermath of OLLIN
New OLLIN PROJECT T-Shirts - Now Available!!
Where to find The OLLIN PROJECT - Retail Stores
Click Here to Order THE OLLIN PROJECT! - BrownPride.com Exclusive
No Fear of DEATH - Written by Dirty Six of ILL-FAME
Ollin Project Credits and Links
Poem titled 'Brown Pride' - Written by Cesar A Cruz
The Symbol of Ollin
The Ollin Project Flyer Front
The Ollin Project Flyer Back
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